Moving Image Lab
Development and examination of moving image formats
The world of media is undergoing major changes. The Internet is blurring the boundaries between production and reception of moving images. The “traditional” television seems to be losing importance.
The Moving Image Lab focuses on innovative Internet-based moving image formats and is the very core of the “Digital Media” competence center of the Innovation Incubator.
It analyzes the changes underway in participation and organizational processes that are associated with interactive communication platforms of the new media and of new forms of moving image production. Based on these research results moving image formats will be developed in the field of civil society as well as in the field of trade and commerce, presented in fictional, semi-fictional, docutainment and merely documentary formats.
As a “format maker”, the competence tandem collaborates with different partners from (media) business and civil society.