Vorlesungsverzeichnis

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Start > Leuphana Bachelor (B.A./B.Eng./B.Sc./LL.B.) -> Major International Business Administration & Entrepreneurship -> Management and Business in Society

Lehrveranstaltungen

Management and Business in Society - Gruppe A (Seminar)

Dozent/in: Dennis Schoeneborn

Inhalt: The course adopts a managerial perspective to understand the interactions and negotiations between corporations, their stakeholders, and the media (incl. social media) in national and international contexts. The course introduces main theoretical perspectives on CSR that address the business case for CSR and Creating Shared Value, the political theory of the firm, neo-institutional perspectives, critical perspectives, and the transformative role of communication. Drawing on these theoretical perspectives, the course aims to provide students with new insights in various practical areas of CSR, such as, self-regulation standards for sustainability, CSR in global supply chains, how to organize for CSR and how to deal with eruptive crises and scandals in social media. Students will develop over the course of the semester a seminar thesis that follows the format of an academic paper. In the thesis, students will identify and tackle a relevant gap or puzzle in the existing literature on corporate social responsibility. As part of the supervision process, the course will feature workshops that help develop seminar thesis ideas and discuss work-in-progress. More generally, students can benefit from the supervision process as a hands-on training and preparation for their bachelor theses.

Leuphana Bachelor - Major International Business Administration & Entrepreneurship - Management and Business in Society

Management and Business in Society - Gruppe B (Seminar)

Dozent/in: Nora Lohmeyer

Inhalt: The course adopts a managerial perspective to understand the interactions and negotiations between corporations, their stakeholders, and the media (incl. social media) in national and international contexts. The course introduces main theoretical perspectives on CSR that address the business case for CSR and Creating Shared Value, the political theory of the firm, neo-institutional perspectives, critical perspectives, and the transformative role of communication. Drawing on these theoretical perspectives, the course aims to provide students with new insights in various practical areas of CSR, such as, self-regulation standards for sustainability, CSR in global supply chains, how to organize for CSR and how to deal with eruptive crises and scandals in social media. Students will develop over the course of the semester a seminar thesis that follows the format of an academic paper. In the thesis, students will identify and tackle a relevant gap or puzzle in the existing literature on corporate social responsibility. As part of the supervision process, the course will feature workshops that help develop seminar thesis ideas and discuss work-in-progress. More generally, students can benefit from the supervision process as a hands-on training and preparation for their bachelor theses.

Leuphana Bachelor - Major International Business Administration & Entrepreneurship - Management and Business in Society