Leuphana Startup School - Founders' Talk II: „How I Built the Product“

Learn AI. Build Products. Start Companies.

20. May

MVP, early adopters, bugs and pivots

Time & Location

Wednesday, 20 May 2026 | 4.00 pm – 5.30 pm
Leuphana University Lüneburg | C25.019 (Trafos)
Universitätsallee 1, 21335 Lüneburg


REGISTRATION

Participation is free of charge.

Please register here! (Redirects to an external registration portal)

©Unsplash / Marvin Meyer
©Pexels/ Ivan Samkov
©Leuphana/ Hannes Harnack

A founder talks about the journey from the first prototype to a working product. What was built first? What was left out? How do you find your first users? An honest perspective on the phase where an idea becomes something tangible.

What will you take away from this?

  • An understanding that a first product doesn’t have to be perfect
  • Insights into real-life build decisions: What came first? What was never included?
  • Practical inspiration for your own MVP approach

Agenda

  • Founder recounts the product journey: MVP and first users
  • How was it decided what to build first?
  • Mistakes and pivots along the way
  • Interactive Q&A
  • Reflection: “What is the simplest version of YOUR idea?”
©Leuphana Startup School
The ten sessions of the Leuphana Startup School offer practical insights and case studies from founders, hands-on workshops on AI tools and prototyping methods, and creative sessions to help you develop your business model. You can attend individual sessions.

Contact

  • Christian Borck, M.A.
  • Maria Luisa Kirschstein

Funding information

The Leuphana Startup School is part of the Leuphana Startup Lab project, funded by the European Regional Development Fund (ERDF) and the State of Lower Saxony.

©ESF