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Veranstaltungen von Sophie Constance Bornhöft


Business model design and innovation (FSL) (Seminar)

Dozent/in: Sophie Constance Bornhöft

14-täglich | Mittwoch | 10:15 - 13:45 | 18.10.2023 - 10.01.2024 | C 40.146 Seminarraum
Einzeltermin | Mi, 20.12.2023, 10:15 - Mi, 20.12.2023, 13:45 | C 40.601 Seminarraum | Raum für Einzeltermine

Inhalt: Starting from the mid 1990s, the concept of business models has attracted the attention of scholars and practitioners alike. Today, business models have become an integrated management concept. This course will provide students with insights into the nature of business models and their role as a source of innovation. Dealing with academic literature and real-life cases, students will get an understanding of the designs, processes and instruments of business models and business model innovation. The course employs a combination of lectures and in-class discussions. As part of the examination, students will have to apply their theoretical knowledge to real-life cases. The results of the group work will be presented and discussed in class. Following that, students will be asked to write reports reflecting the case.