Course Schedule


Lehrveranstaltungen

Research Project (Seminar)

Dozent/in: Michael Gielnik

Termin:
wöchentlich | Dienstag | 14:15 - 15:45 | 17.10.2022 - 03.02.2023 | C 6.320 Seminarraum

Inhalt: In this group research project, the students design and implement a research project in the field of the psychology of entrepreneurship. The course has five parts: (1) discussing relevant theories in the field of psychology of entrepreneurship, (2) identifying a research gap and formulating a research question, (3) designing and implementing a quantitative study, (4) analyzing the data based statistical procedures, and (5) writing a research paper.

Research Project (Seminar)

Dozent/in: Monika Imschloß

Termin:
wöchentlich | Dienstag | 14:15 - 15:45 | 17.10.2022 - 03.02.2023 | C 14.001 Seminarraum | C 14.001

Inhalt: The aim of this class is to conduct an entire research project on the intersection of entrepreneurship and marketing. To do so, the course has three pillars: a) Theoretical foundation: students will read, discuss, and present literature to obtain a theoretical foundation. b) Methodological foundation: students will get an overview of quantitative research methods with a focus on experimental research. c) Design and implementation of a research project in student teams, which entails: 1. Identification and formulation of a research question 2. Theory-based hypotheses derivation and conceptual model development 3. Designing an experiment and conduct the experimental study 4. Data collection (e.g., online experiment) & data analysis (SPSS) 5. Writing a research report. Further: This course will require intensive group-work. Existing knowledge in regression-based approaches is expected.