Vorlesungsverzeichnis

Entrepreneurial Project (Seminar)

Dozent/in: Laura Fey

Termin:
14-täglich | Montag | 14:15 - 18:15 | 14.10.2024 - 31.01.2025 | C 25.021 Seminarraum

Inhalt: This is a bi-weekly seminar where students will engage in problem-based learning (PBL) within interdisciplinary groups to develop innovative solutions for a practice partner. Through PBL, students will address a specific entrepreneurial challenge presented by a partnering organization, which will be disclosed during the initial session. This collaboration offers the opportunity for partnerships with sustainable or cultural organizations, enabling students to tailor solutions to diverse contexts. The students will apply PBL principles to develop prototypes aimed at resolving the identified challenge and potentially expanding opportunities for the partnering organization. Throughout the course, students will immerse themselves in problem-based learning methodologies, cultivating entrepreneurial skills pertinent to various business contexts and real-world challenges.

Entrepreneurial Project (Seminar)

Dozent/in: Reinhard Schulte, Maximilian Wagenknecht

Inhalt: Die Studierenden eignen sich in dieser Veranstaltung grundlegende Kompetenzen für die Planung und Ausarbeitung eines gründungsbezogenen Projektes (Entrepreneurial Project) an. Das Wissen wird anhand von konkreten Fallbeispielen praxisnah vermittelt und durch etablierte Methoden aus dem Bereich Entrepreneurship ergänzt. Hierzu erfolgt im ersten Teil des Seminars eine inhaltliche Einführung seitens der Lehrenden gepaart mit der theoretischen Erarbeitung von Grundlagen seitens der Studierenden. Im zweiten Teil des Seminars erarbeiten die Studierenden in interdisziplinären Teams einen eigenen Business Plan und stellen diesen vor. Das Seminar beinhaltet u.a. folgende Schwerpunkte: Kritisches Arbeiten mit einem Business Case, zielgerichtete Anwendung des Business Model Canvas, Erstellung und Präsentation eines Business Plans. Für einen praktischen Einblick sind zudem externe Gastvorträge geplant. Weitere Informationen hierzu erhalten Sie in der ersten Veranstaltung. Alle Gründungsvorhaben werden am letzten Termin der Seminargruppe vorgestellt. Informationen zum Abgabedatum des Business Cases und des Business Plans erhalten Sie im Rahmen der ersten Veranstaltung am 14.10.2024.

Entrepreneurial project (Seminar)

Dozent/in: Georg Reischauer

Termin:
14-täglich | Montag | 14:15 - 17:45 | 14.10.2024 - 31.01.2025 | C 40.108 Seminarraum

Inhalt: In this entrepreneurial project, students will develop an innovative business model that incorporates digital elements. Through a guided process of hybrid design thinking, students will learn to develop and verify problems and solutions that serve as foundation of a business model. Students will then iteratively and systematically refine their business model.

Entrepreneurial Project (Seminar)

Dozent/in: Alexander Ellert, Henning Schröder

Inhalt: About the course Fostering entrepreneurial thinking is at the core of Leuphana's educational DNA and deeply reflected in the School of Mangement and Technology’s study programs and its academic mission. At the master level, the Entrepreneurial Project is a key component of the entrepreneurial education in our management programs. In this module students acquire essential entrepreneurial skills, gain a comprehensive understanding of the venture creation process and cultivate a broad perspective on creating a new venture. In the project “Building B2C ventures”, students work in groups to develop a business plan for a B2C business idea which describes the strategy from seed funding to Series A financing. The project finally challenges participants to present this business plan to a panel of invited entrepreneurs, investors and industry experts. Participants are not expected to have an own business idea before joining the course. However, for students already running a B2C business or those having a first idea, this course is a great chance to further develop their business model and have it rigorously evaluated. On their journey towards the pitch presentation, the student groups will meet experienced entrepreneurs and will be equipped with the required knowledge and skills to build a thriving business plan. The course involves lecture sessions in entrepreneurial finance to provide the financial basics (key metrics, business planning, venture valuation, fundamentals of VC financing, etc.) and specific digital grotwh strategy workshops (on campus and offsite with office tours included) with industry partners (Google among others) to help them navigate the challenges of conceptualizing a B2C business strategy and to forge invaluable connections with industry experts. While preparing their pitch participants will have the opportunity to get feedback from the senior business professionals, entrepreneurs, and investors who support the different learning sessions of the project as guest lecturers.

Vorlesungsverzeichnis

Lehrveranstaltungen

Entrepreneurial Project (Seminar)

Entrepreneurial Project (Seminar)

Entrepreneurial project (Seminar)

Entrepreneurial Project (Seminar)