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Publications

Journal contributions

  1. Perceived Pain or Gain: Role Identity, Gratification, and the Well-Being of Hybrid Entrepreneurs
    Nadine Albrecht (Author) , Pauline Reinecke (Author) , Matthias Baum (Author) , Rodrigo Isidor (Author) , Monique Ingrid Boddington (Author) , 01.01.2026 , in: Entrepreneurship Theory and Practice , 27 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  2. Social Enterprise Referents: How Social Enterprises Help Organize Nascent Fields to Address Complex Societal Problems
    Pauline Reinecke (Author) , Thomas Wrona (Author) , 01.09.2025 , in: Journal of Management Studies, 62, 6 , p. 2302-2328 , 27 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  3. Strategizing Together for a Better World: Institutional, Paradox and Practice Theories in Conversation
    Rikke Rønholt Albertsen (Author) , Shahzad Ansari (Author) , Katrin Heucher (Author) , Marc Krautzberger (Author) , Ann Langley (Author) , Pauline Reinecke (Author) , Natalie Slawinski (Author) , Eero Vaara (Author) , 01.04.2024 , in: Journal of Management Inquiry, 33, 2 , p. 115-130 , 16 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  4. A typology of the collaboration willingness of carriers in hinterland logistics
    Pauline Reinecke (Author) , Thomas Wrona (Author) , Nicolas Rückert (Author) , Kathrin Fischer (Author) , 07.09.2023 , in: International Journal of Physical Distribution and Logistics Management, 53, 9 , p. 967-984 , 18 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  5. To regulate or not to regulate: unravelling institutional tussles around the regulation of algorithmic control of digital platforms
    Olga Kokshagina (Author) , Pauline Reinecke (Author) , Stan Karanasios (Author) , 01.06.2023 , in: Journal of Information Technology, 38, 2 , p. 160-179 , 20 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

Contributions to collected editions/anthologies

  1. Collaboration Benefits in Port Hinterland Transportation
    Nicolas Rückert (Author) , Kathrin Fischer (Author) , Pauline Reinecke (Author) , Thomas Wrona (Author) , 01.01.2023 , p. 146-161 , 16 p.

    Research output: Contributions to collected editions/anthologiesChapterResearchpeer-review

Courses

This seminar is a theory-based, yet interactive course designed to equip students with the knowledge and skills to develop a sustainable platform-based business model. Drawing from the key insights from the books "The Platform Business Navigator" and "Sustainable Business Model Design" this course offers a hands-on approach to understanding and creating value in the digital economy. Over the span of six double sessions, students will explore opportunities for sustainable value creation, platform design, monetization, scaling, and managing digital platforms.

In this class, students will also actively engage with AI models such as ChatGPT to support the ideation and creativity process in building a platform business model. Together, we will critically assess and discuss the use of AI for building a sustainable platform business model.

In line with our engagement in the PRME initative, this course draws on the I5 Playbook (https://www.i5playbook.org). Business leaders are undeniably one of the most important agents to create sustainable positive development for the world. In the wake of a global pandemic, rising inequalities and environmental disasters, it has become increasingly clear that leaders with a holistic skillset are in scarce supply. These humanitarian catastrophes have surfaced ‘wicked problems’ where no predefined methods exist to solve these transnational challenges and where the call for novel innovative solutions, and ‘minds-on/hands-on’ multi-disciplinary approaches are critically in demand. Today, there is an urgent need for world leaders who can leverage interconnected, dynamic and holistic skills to tackle the global challenges society faces. Therefore, this course implements the I5 principles:

1. Make learning Meaningful
2. Facilitate Active Engagement
3. Design for Iteration
4. Develop supportive Social Interaction
5. Foster Joy and Well-being
Next appointment:
Monday, 2026-10-19 at 08:15
Leonie Anika Eising, Pauline Reinecke, Matthias Wenzel
COURSE DESCRIPTION
Managing organizations in today’s competitive and societal environment is complex and challenging. Think about the newspaper industry, which is undergoing one of its most fundamental changes triggered by the rise of digital technology. Firms are seeking salvation in a declining industry by creating new business models and defensive cost cutting strategies. The key issue we address in this course is how managers orchestrate the interplay between strategy, organization, and innovation for navigating their organizations through complex economic, cultural, political, and ecological demands. This course is built upon the premise that students of management should learn to combine state of the art scientific knowledge with practical applications and reflections. Instead of regarding the student as a passive memorizer of predefined knowledge, participants will reflect upon theories and become active inquirers themselves.

COURSE STRUCTURE
We will use a flexible teaching style mixing lectures, case discussions, and multimedia presentations whenever appropriate. It is imperative for you as a student to have read the required book chapters, articles, and cases before coming to class. Class discussion will be used to explore theoretical as well as practical business implications from an interdisciplinary perspective.
Next appointment:
Monday, 2026-10-12 at 16:15
Room: C HS 1
Pauline Reinecke, Elke Schüßler, Hannah Trittin-Ulbrich, Matthias Wenzel
Please refer to the Syllabus under "Materials" for further details.
Note that the syllabus also contains an extended session plan!
If you want to present your project, please register for a date under "groups".
Zoom links for each session will be provided in the "seminar plan" tab - but note that the default mode is in presence and you should only opt for online participation if it is not possible otherwise.
Next appointment:
Tuesday, 2026-10-27 at 16:00