Theses

The Professorship of Business Administration, in particular Communication and Cultural Management offers interested students a variety of topics for their theses. These are advertised at the end of each semester for the following semester. Currently, the following topics are offered:

• Entrepreneurial Communication
• Digital Communication/Communication in the Digital Age
• Corporate Social Responsibility Communication

BACHELOR THESES

I.    Application procedure

Application deadline for the summer semester: February 14
Application deadline for the winter semester: August 15

Please send your application with a short letter of motivation (incl. which of the advertised topics one’s applying for; existing methodical experience and, if possible, contemplated theories and methods) and your curriculum vitae (incl. course and student identification number) in due time by e-mail to Ms. Nora Rein (nora.rein@leuphana.de).

You will be notified within a week after the deadline has passed if your application has been successful. Please note that late applications not submitted by the deadline and/or incomplete applications will not be considered. All applications that cannot be considered due to a large number of applicants will automatically be put onto the waiting list. Successful applicants must bindingly accept their offer within one week. Otherwise, their spot will be offered to the student highest on the waiting list.  

II.    Dates and Deadlines

III.    Requirements

• A Bachelor's cours in Business Administration with a major/minor in Marketing, Sustainability Sciences, Business Psychology, Social Media and Information Systems, Digital Business and/or IBAE is desirable, but not mandatory
• Interest in writing a conceptual or empirical thesis in one of the three subject areas described
• Qualitative and/or quantitative knowledge of methods (only if an empirical thesis is written)
• A high degree of initiative and commitment
• Participation in the bachelor colloquium of Prof. Dr. Bekmeier-Feuerhahn in the semester of supervision

IV.    We offer:

• The opportunity to write a thesis in a team
• Topics with a close link between theory and practical relevance
• Integration in highly topical research projects
• A close exchange with other students
• A very good scientific supervision and methodical support

V.     Procedure of a Bachelor thesis and formal requirements

If you are planning to write a thesis at the Professorship of Communication and Cultural Management, please refer to our information sheets on writing theses in detail.

Process of Bachelor theses
Guidelines for writing a Bachelor thesis

MASTER'S THESES

I.    Application procedure

Application deadline for the summer semester: February 14
Application deadline for the winter semester: August 15

Please send your application with a short letter of motivation (incl. which of the advertised topics one’s applying for; existing methodical experience and, if possible, contemplated theories and methods) and your curriculum vitae (incl. course and student identification number) in due time by e-mail to Mr. Lennart Seitz (lennart.seitz@leuphana.de).

II. Dates and Deadlines

III.    Requirements

• A Master's course in Business Development or Management and Entrepreneurship, especially communication management or topics within marketing, CSR or social media marketing are preferable
• Interest in writing a conceptual or empirical thesis in one of the three subject topic areas described
• Qualitative and/or quantitative knowledge of methods (only if an empirical thesis is written)
• A high degree of initiative and commitment

IV.    We offer

• The opportunity to write a thesis in a team
• Topics with a close link between theory and practical relevance
• Integration in highly topical research projects
• A close exchange with other students
• A very good scientific supervision and methodical support

V.    Procedure of a Master’s thesis and formal requirements

If you are planning to write a thesis at the Professorship of Communication and Cultural Management, please refer to our information sheets that describe our procedure of writing theses in detail.

Institute of Management & Organization Style Guide

We are looking forward to your application!