Lennart Seitz, M.Sc.

21335 Lüneburg, Universitätsallee 1, C6.202
Fon +49.4131.677-2543, lennart.seitz@leuphana.de

Vita

Lennart Seitz is Research Associate and doctoral candidate at the Chair of Business Administration, in particular Communication and Cultural Management. Following his double degree in European Business & Psychology (B.Sc.) and Business Administration (B.A.), he completed his Master's in Management & Marketing (M.Sc.) at Leuphana University Lüneburg. In his research, he explores the positive and negative downstream consequences of humanizing virtual assistants from a consumer perspective. His additional areas of interest include general business psychology, digitization of healthcare, and quantitative research methods.

Academic Background

- since 2023: Research Associate in the "AddIChron" project, Leuphana University Lüneburg

- 2019-2022: Research Associate in the "Medibility" project, Leuphana University Lüneburg

- 2017-2019: M.Sc. Management & Marketing, Leuphana University Lüneburg

- 2014-2017: B.A. Business Administration, European University for Economics & Management, Luxembourg

- 2013-2017: B.Sc. European Business & Psychology, University of Applied Sciences for Economics & Management, Essen

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