Laura Hetzler, M.Sc.
Vita
Laura Hetzler has been working as a research assistant at the Centre for Sustainability (CSM) since October 2025 and is part of Embracing Transformation as a doctoral candidate in the KSA Companies as Drivers of Sustainability Transformations.
Prior to this, she completed her bachelor's degree in Intercultural Business Administration with a focus on Innovation and Information Management at Philipps University of Marburg from 2019 to 2022. She then completed a three-month internship at Viessmann in Berlin in the Global Digital Marketing department. During her studies, she worked in one of the departments at Philipps University of Marburg.
She continued her master's degree in Business Administration with a focus on digitalisation, entrepreneurship and innovation at Philipps University of Marburg until the summer semester of 2025. In the winter semester of 2023/24, she spent a semester abroad at Alpen-Adria-Universität Klagenfurt, where she focused on social entrepreneurship.
During her studies, she found her research foucs in the areas of sustainability and psychology. She is currently researching sustainable mindsets among managers.
Projects
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Embracing Transformation: Companies as Drivers of Sustainability Transformations
Stefan Schaltegger (Project manager, academic) , Hannah Trittin-Ulbrich (Project manager, academic) , Jacob Hörisch (Project manager, academic) , Michael Gielnik (Project manager, academic) , Sara Dahlman (Coordination) , Laura Christina Hetzler (Project staff)
→Project: Research
Courses
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
This module provides an introduction to the fundamentals of sustainability management and creates a basic understanding of corporate sustainability. This introductory course deals with functions, analytical approaches and methods of sustainability management. Approaches to normative and strategic aspects of socio-economically rational sustainability management are addressed and an overview is given to advanced methods and areas for an in-depth study of corporate sustainability. Different actor perspectives are analysed with reference to stakeholder theory and applied to understand and shape approaches of corporate sustainability management. This includes market-oriented, standards-oriented, cooperative and political perspectives of corporate sustainability and sustainability topics of different organisational departments.