Laura Hetzler, M.Sc.
Werdegang
Laura Hetzler ist seit Oktober 2025 am Centre for Sustainability (CSM) als wissenschaftliche Mitarbeiterin tätig und ist Teil von Embracing Transformation als Doktorandin im KSA Companies as Drivers of Sustainability Transformations.
Zuvor hat sie von 2019 bis 2022 ihren Bachelor in Interkultureller Betriebswirtschaftslehre mit dem Schwerpunkt Innovations- und Informationsmanagement an der Philipps-Universität Marburg abgeschlossen. Anschließend hat sie ein dreimonatiges Praktikum bei Viessmann in Berlin im Bereich Global Digital Marketing absolviert. Während ihres Studiums hat sie in einem der Dezernate der Universität Marburg gearbeitet.
Ihr Masterstudium der Betriebswirtschaftslehre mit den Schwerpunkten Digitalisierung, Entrepreneurship und Innovation hat sie an der Philipps-Universität Marburg bis zum Sommersemester 2025 fortgeführt. Im Wintersemester 2023/24 war sie im Auslandssemester an der Alpen-Adria-Universität Klagenfurt, wo ihr Schwerpunkt auf Social Entrepreneurship lag.
Während ihres Studiums hat sie Schwerpunkte auf Nachhaltigkeit und Psychologie gesetzt und dort ihren Forschungsschwerpunkt gefunden. Gegenwärtig forscht sie zu nachhaltigen Mindsets von Managern.
Projekte
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Embracing Transformation: Unternehmen als treibende Kräfte von Nachhaltigkeitstransformationen
Stefan Schaltegger (Wissenschaftliche Projektleiter*in) , Hannah Trittin-Ulbrich (Wissenschaftliche Projektleiter*in) , Jacob Hörisch (Wissenschaftliche Projektleiter*in) , Michael Gielnik (Wissenschaftliche Projektleiter*in) , Sara Dahlman (Koordinator*in) , Laura Christina Hetzler (Projektmitarbeiter*in)
→Projekt: Forschung
Lehrveranstaltungen
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
Case studies in Sustainability Management provide learning tutorials that complement the material taught in the main lecture “Fundamentals of Sustainability Management”. Over the course of the semester, these tutorials will cover 5 case studies on key topics of sustainability management: including CSR, sustainability marketing, sustainable entrepreneurship, stakeholder management, business case for sustainability and sustainability strategies. Each student will contribute to all case studies.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
The case studies will be prepared and presented by the students through group work. Students will be allotted into one of six groups and meet every two weeks during their respective case study time slot.
This module provides an introduction to the fundamentals of sustainability management and creates a basic understanding of corporate sustainability. This introductory course deals with functions, analytical approaches and methods of sustainability management. Approaches to normative and strategic aspects of socio-economically rational sustainability management are addressed and an overview is given to advanced methods and areas for an in-depth study of corporate sustainability. Different actor perspectives are analysed with reference to stakeholder theory and applied to understand and shape approaches of corporate sustainability management. This includes market-oriented, standards-oriented, cooperative and political perspectives of corporate sustainability and sustainability topics of different organisational departments.