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Dr. Matthias Werner

Portrait
21335 Lüneburg, Universitätsallee 1, C4.320
Fon +49.4131.677-2305, matthias.werner@leuphana.de
Research associate, Professorship of Information Systems, in particular Digital Transformation and Information Management

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Vita

Matthias Werner is a postdoctoral researcher at the Institute for Information Systems at the Leuphana University of Lüneburg. He completed his PhD at the University of Münster on the topic “Understanding the complementarity interplay and navigation of exploration and exploitation thorugh a paradox lens and in different empirical contexts”.  Matthias Werner's research lies at the intersaction of innovation management, paradox research, organizational change and strategic management. In particular, he researches the relationship and management of tensions and contradictions in the digital age and in professional service firms. His research has been published in high-ranking conferences in information systems and strategic management, including the International Conference on Information Systems and the Strategic Management Society Conference.

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Publications

Journal contributions

  1. Evolving Purposes of Digital Innovation Units: Empirical Insights from a Large Insurance Company
    Matthias Werner (Author) , Jan Stockhinger (Author) , Sara Schiffer (Author) , 01.01.2025 , in: Academy of Management Proceedings, 2025, 1 , 6 p.

    Research output: Journal contributions › Conference article in journal › Research › peer-review

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Contributions to collected editions/anthologies

  1. Exploring the Relationship between Digital Innovation and Digital Transformation: A Longitudinal Study
    Alexander Karl Heinz Mevs (Author) , Matthias Werner (Author) , Paul Drews (Author) , 01.01.2026 , 9 p.

    Research output: Contributions to collected editions/anthologies › Article in conference proceedings › Research › peer-review

  2. Riding Two Horses at The Same Time: Paradox Responses for Navigating Exploration and Exploitation in Small and Medium-Sized IT Consulting Firms
    Matthias Werner (Author) , Jan Stockhinger (Author) , Stefan Klein (Author) , Dragos Vieru (Author) , 01.01.2024 Atlanta , 17 p.

    Research output: Contributions to collected editions/anthologies › Article in conference proceedings › Research › peer-review

  3. Navigating Tensions in the Pursuit of Digital Innovation: Seven Years of Evidence From an Incumbent and Its Digital Venture
    Sara Schiffer (Author) , Matthias Werner (Author) , Jan Stockhinger (Author) , 01.01.2024

    Research output: Contributions to collected editions/anthologies › Article in conference proceedings › Research › peer-review

  4. OPERATIONALIZING DIGITAL TRANSFORMATION FROM MULTIPLE PERSPECTIVES
    Roland Böllmann (Author) , Matthias Werner (Author) , Sebastian Obermeier (Author) , Frederik Ahlemann (Author) , 01.01.2022

    Research output: Contributions to collected editions/anthologies › Article in conference proceedings › Research › peer-review

  5. Reconciling Deliberateness and Emergence in Digital Transformation Strategy Formation — An Organizational Improvisation Perspective
    Jan Stockhinger (Author) , Matthias Werner (Author) , 01.01.2022

    Research output: Contributions to collected editions/anthologies › Article in conference proceedings › Research › peer-review

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Activities

Prizes

  1. Best Reviewer Award
    (Recipient) ,

    Prize: external Prizes, scholarships, distinctions, appointments › Research

  2. Best 25% Paper at the Americas' Conference on Information Systems
    (Recipient) ,

    Prize: external Prizes, scholarships, distinctions, appointments › Research

  3. Santander Mobility Fund Scholarship
    (Recipient) ,

    Prize: external Prizes, scholarships, distinctions, appointments › Research

  4. Erasmus Stipendium für Aufenthalt an BI Norwegian Business School
    (Recipient) ,

    Prize: external Prizes, scholarships, distinctions, appointments › Research

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Courses

Current topics of digital transformation
Matthias Werner
In dieser Veranstaltung setzen sich Studierende mit aktueller Literatur aus der Forschung zum Thema digitale Transformation auseinander. Auf oberster Ebene ist die Veranstaltung inhaltlich in verschiedene Blöcke unterteilt. Einerseits erlernen Studierende ein breites Wissen in verschiedenen Themenblöcken der digitalen Transformation. Andererseits werden Studierende intensiv in Gruppen von 2 – 3 Personen die Literatur eines spezifischen Schwerpunktthemas recherchieren und analysieren sowie eine schriftliche wissenschaftliche Arbeit anfertigen. Exemplarische Themen sind:
• Digitale Transformation der IT-Organisation (z.B. bimodale IT)
• KI-Transformation
• Wandel von Job-Profilen/Skills/Kompetenzen
• Organisationsformen für die Erstellung von digitalen Innovationen (z.B. digitale Innovationseinheiten)
• Digitale Transformation von (unterschiedlichen) Branchen (z.B. Beratungsbranche)
• Digitale Transformation des Arbeitsplatzes (z.B. durch die Einführung von MS Copilot)
• Digitale Transformation von Unternehmensstrategien (z.B. digitale Strategien)
• Management von verschiedenen Spannungen im Kontext der digitalen Transformation
• Twin Transition (nachhaltige und digitale Transformation von Organisationen/Industrien)
• Digitale Transformation von Organisationsstrukturen (z.B. agile Organisation)
• Digitale Transformation von Ökosystemen
• Digitale Transformation und Leadership
• Digitale Transformation von Geschäftsmodellen
Next appointment:
Thursday, 2026-10-15 at 10:15
Room: C 40.254 Seminarraum
Digital “X” – Tensions, Dilemmas, Paradoxes, and Navigation Approaches
Matthias Werner
In this course, students examine tensions and paradoxes that need to be managed in the course of digitalization. At the highest level, the course content is divided into different blocks. On the one hand, students acquire broad knowledge of digital transformation, innovation, strategy, platforms, and infrastructure, as well as the types and management of tensions and paradoxes. On the other hand, students will work intensively in groups of 3 people to address specific tensions/paradoxes in the context of digitalization and apply their theoretical knowledge in practice (analysis of a scientific publication and and qualitative interviews). The results are then presented and summarized in a podcast format.
Examplary topics include:
- Meaning, differences, and triggers of digital “X” phenomena
- Introduction and presentation of various concepts: digital transformation, digital innovation, digital innovation units, digital entrepreneurship, digital infrastructures, digital platforms
- Introduction to the necessity of dealing with paradoxes in times of digitalization
- Distinction from key terms such as paradox, dilemma, and trade-off
- Factors that highlight paradoxes and tensions
- Introduction to different types of paradoxes
- Influential research trends that deal with navigating paradoxes (e.g., ambidexterity, duality, paradox)
- Levels and types of navigating paradoxes
- Introduction to tools for navigating paradoxes
- Presentation of some paradoxes in the digital age
Next appointment:
Monday, 2026-10-12 at 12:15
Room: C 5.325 Seminarraum