Media & Journalism: Stories that connect - Communicorn 2025
2025-12-02 In the core area of Media & Journalism at the Communicorn Conference of the Leuphana Social Innovation Community, it became clear that journalism is no longer just about information, but about relationships, responsibility, and jointly shaping attention.
Independent journalism that serves the public interest is a democratic necessity. And this kind of journalism needs time, space, and trust; at the same time, it needs openness to new formats, co-creation, and cross-sector collaboration. When journalists, academics, politicians, and civil society work together to set the agenda, the result is journalism that invites rather than deters, that offers guidance and makes diversity visible.
The vision of the future that emerged from the participants' discussions:
- People actively participate in the media because they see themselves reflected in it.
- Journalists become moderators of social processes.
- Media companies see themselves as part of a shared responsibility for cohesion.
Change in journalism begins culturally – through transparency, equality, and the courage to experiment. The joint exchange and roundtable discussions showed that the media can not only reflect change, but also influence and shape it.