Build visibility and impact: Science communication on LinkedIn

How can complex research gain visibility on LinkedIn without losing its scientific integrity? In this interactive 2-hour workshop, you will learn step-by-step how to turn your research into professional, engaging digital content – no prior social media experience required. We will optimize your profile into an approachable digital landing page, explore effective post formats, and cover the essentials of institutional roles, thought leadership, and handling public criticism safely. 

Since we will only briefly recap core storytelling frameworks, we strongly recommend attending the “Pitching your Research: Storylines for complex content” workshop taking place the day before. You are invited to bring your narrative pitch from that session and convert it directly into a ready-to-publish LinkedIn format during our hands-on writing practice.

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